Auckland City Painters

Industry:

Painters

Business impact:

Greater control and confidence

Recommended for:

Other tradies with manual or messy systems

Auckland City Painters is a busy trade business managing enquiries, quotes, and client communication across multiple channels.

Before JuicyCRM, there was no central system. Everything lived in inboxes, follow-ups were handled manually, and repetitive admin tasks consumed valuable time. After trialling other tools that only solved part of the problem and required juggling multiple apps and subscriptions, it became clear the business needed one system that could bring everything together and support day to day operations properly.

Business Challenges

Before using JuicyCRM, the business was dealing with:

No CRM or central contact management
Heavy reliance on email inboxes
Manual follow-ups that were easy to miss
Repetitive admin tasks taking up too much time
No clear systems or workflows
Growth feeling messy and stressful

As enquiries increased, it became harder to stay on top of follow-ups and client communication, with leads regularly slipping through the cracks.

Why JuicyCRM?

JuicyCRM stood out because it solved multiple needs in one place. It provided a single platform for managing contacts, leads, communication, follow-ups, and reviews, without relying on multiple tools or subscriptions. The level of support was also a key factor, with hands-on help available well beyond onboarding, making the system easier to adopt and use with confidence.

Despite some initial hesitation about learning new software, the experience of setting up JuicyCRM was far more straightforward than expected. Clear communication and ongoing support meant there was always guidance available, helping the business move through setup with confidence rather than overwhelm.

What stood out during setup

Clear communication throughout the setup process
Hands-on support beyond initial onboarding
Help available whenever it was needed
Practical guidance that reduced overwhelm and built confidence

Results

Since using JuicyCRM, Auckland City Painters has experienced:

Less time spent on admin
More consistent follow-up with leads and clients
Clearer systems and workflows
Better visibility over communication and opportunities
A smoother onboarding experience for new clients
Greater confidence in business processes

Fewer things now slip through the cracks, particularly when it comes to lead follow-up and client communication. The customer experience has improved significantly, especially during the onboarding of new clients, creating a more professional and reliable first impression.